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- FreelancerMarketing StrategistE-COMMERCEjanuari 2022 - Vandaag (4 jaren en 5 maanden)Amsterdam, NederlandDrove 30% sell-through in 3 months and 100% MoM growth for an ecommerce brand. Built positioning, sales kits, CRO, and analytics (GA/Segment/HubSpot/Hotjar).Deployed Image→Description generator, AI chatbot for pre-sales/support, and content automation (blogs/email/social) with n8n/Make—cut manual work and accelerated launches.
- Kommunicate (AI Chatbot SaaS)Product Marketing ManagerHIGHTECHjanuari 2021 - januari 2022 (1 jaar)Bengaluru, KA, IndiaScaled MRR from €5K to €7K in ~10 months by refining the onboarding funnel, repositioning product features for e-commerce clients (Shopify & Magento launches).Led GTM for Shopify & Magento integrations; created targeted enablement and funnel assets that lifted conversions.Orchestrated cross-functional GTM with Product, Eng, and Sales; shipped case studies and proof points.Established customer-story library to drive adoption across personas.
- Jhaiho (Tattoo Marketplace SaaS)Head of Growth & MarketingMODE & COSMETICAjanuari 2017 - januari 2021 (4 jaren)Bengaluru, Karnataka, IndiaLed platform pivot and city rollouts; launched in 10+ Indian cities and managed a 20-member cross-functional team.Scaled marketplace from 20 → 450 monthly appointments; revenue grew €1.7K → €24K (22.5×).Built competitive intelligence + positioning library; standardized sales collateral to boost close rates.Drove partner onboarding, local growth experiments, and performance reporting.
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Opleidingen
- Master of BusinessMumbai University2009Master of Business (Marketing),
Diploma's
- UX from scratchInteraction Design Foundation (IDF)2017