Over Massimo
Service Offerings
- Interim marketing roles / Fractional CMO : Hands-on leadership for strategy, execution,business development and team alignment.
- Marketing & Growth Execution : Plan, launch, and scale campaigns that deliver results.
- Go-to-Market Support: Define positioning, messaging, and traction strategy.
- Marketing and Product Optimization : Audit, fix, and improve performance quickly.
- Languages: English (fluent) , Italian (native) , Dutch (basic) , German (basic), Spanish (basic)
Profile Summary
With 15+ years in digital marketing, I’ve led teams of 20+ and managed $40M+ in budgets — driving growth for startups (including exits and M&A) and global brands.
I mix strategy and execution: from defining go-to-market plans to running campaigns that scale profitably.
Core Expertise
- Growth Leadership: Built and scaled teams, aligning product and marketing.
- Budget Optimization: ROI-first mindset — CAC, LTV, ROAS always in focus.
- Startup to Exit: Supported fast-moving startups through growth, exits, and M&A.
📩 Let’s talk – open to short missions or interim leadership roles.
Italiaans
Tweetalig / moedertaal
Engels
Vloeiend
Duits
Basiskennis
Spaans
Beperkte professionele capaciteit
Frans
Basiskennis
Kan op locatie werken
Amsterdam (tot 50km), Utrecht (tot 50km), Rotterdam (tot 50km), Eindhoven (tot 50km), Alkmaar (tot 50km)
Werkervaring
- useracquisition.ioMarketing, Product-led growth, Build with AIDIGITAAL BUREAU & IT-CONSULTANCYjuli 2020 - Vandaag (5 jaren en 11 maanden)Alkmaar, NederlandHelping digital businesses scale through acquisition strategy and execution. Performance marketing campaigns, analytics implementation, and growth for apps, games and websites.Services◆ Full-funnel UA campaigns (Meta, Google) + Analytics setup & optimization◆ Data-driven growth strategy◆ Team-scale guidance & org design◆ UA audits & 2nd-opinion reviews◆ Startup/MVP advisory & PMF via UAClients I Serve🎮 Mobile & instant game studios📲 Consumer-facing apps (iOS & Android)☁️ SaaS platforms & data driven web companies🧪 MVPs seeking product–market fit via ads & marketing
- Alkmaarbuilders.nlFoundermei 2025 - Vandaag (1 jaar en 1 maand)Alkmaar, NederlandCreated the first digital builders and entrepreneurs community in the Alkmaar Region. 50+ members and a full waiting list.
- Pixelunion.euMarketing Advisorjuli 2025 - Vandaag (11 maanden)Alkmaar, NederlandMarketing advisor for the Alkmaar based Startup Pixelunion.eu- Early metrics- Identify growth channels and opportunity- Create data understanding and investor documentation
Beoordelingen
Aanbevelingen
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Opleidingen
- Communication SciencesIULM - Milan2005
Diploma's
- Managerial FinanceThe London School of Economics and Political Science (LSE)2018