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Welkom op het Malt-profiel van Massimo!

Met Malt heb je toegang tot de beste freelance consultants voor jouw opdrachten. Neem contact op met Massimo om te vertellen waaraan je behoefte hebt of zoek andere profielen op Malt.

Massimo Guerrato 💰 Marketing Strategy + Analytics + Go-to-market💰MG

Massimo Guerrato

💰 Marketing Strategy + Analytics + Go-to-market💰
Supermalter
2 opdrachten
1 aanbeveling
  • Voorgesteld tarief
    € 799 / dag
  • Werkervaring15+ jaar
  • Antwoordpercentage100%
  • Antwoordtijd24 uur
De opdracht kan alleen van start gaan nadat je de offerte van Massimo hebt geaccepteerd.
Locatie en reizen
Locatie
Amsterdam, Nederland
Kan bij je op kantoor werken in
  • Amsterdam en omstreken (tot 50 km)
  • Utrecht en omstreken (tot 50 km)
  • Rotterdam en omstreken (tot 50 km)
  • Eindhoven en omstreken (tot 50 km)
  • Alkmaar en omstreken (tot 50 km)
Checklist

Malt-handvest ondertekend

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Geverifieerd e-mailadres
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Vaardigheden
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Massimo in het kort
Ik help bedrijven groeien via slimme marketing.
Veel ervaring met teams en grote budgetten.
Van strategie tot uitvoering – ik regel het.
Laat gerust weten wat je zoekt.

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With a proven track record leading teams of 20+ professionals and managing $40 million+ in marketing budgets, I’ve driven global product and marketing success for both startups (including exits and M&A) and established corporations.

Core Expertise

  • Growth Leadership: Built and scaled cross-functional teams, aligning product and marketing on a global scale.
  • Budget Optimization: Managed $40 million+ with an ROI-first mindset - rigorous tracking of CAC, LTV, and ROAS to ensure every dollar counts.
  • Startup to Exit: Supported fast-moving startups through successful exits and M&A, then translated that hands-on experience to enterprise environments.

How I Work (Approach & Values)

  • Data-Driven & Transparent: Every strategy is backed by clear metrics, open reporting, and continuous A/B testing.
  • Client-Centric Partnership: I treat your goals as mine - tailoring each engagement to your market realities and growth stage.
  • Relentless Optimization: From channel mix to creative messaging, I iterate rapidly to improve performance and minimize wasted spend.

Service Offerings
  • Marketing Advisory for Startups
  • C-level guidance on positioning, channel strategy, and go-to-market roadmaps.
  • Fractional CMO
  • Part-time executive leadership: strategy ownership, team alignment, and performance oversight.
  • Strategic Consultancy
  • End-to-end execution: market research, campaign launch, and iterative optimization.

📩 Any questions? Reach out to see if I can help you!
Werkervaring
  • Tinify
    Fractional Marketing Strategy + Google ads
    SOFTWAREPRODUCTIE
    oktober 2024 - Vandaag (9 maanden)
    Amersfoort, Nederland
    ● Set up and manage test PPC campaigns to explore their effectiveness for the
    Client’s business.
    ● Experiment with various strategies, including ad creative, targeting, and budget
    adjustments to gather meaningful insights.
    ● Monitor and optimise campaigns based on preliminary results.
    ● Provide insights and strategic advice to help the Client understand whether PPC is a
    viable long-term marketing channel, laying the groundwork for potential expansion in
    the future.
    Google AdWords Google Analytics
  • Useracquisition.io
    Owner and Performance Marketing Maestro
    DIGITAAL BUREAU & IT-CONSULTANCY
    juli 2020 - Vandaag (4 jaren en 12 maanden)
    Alkmaar, Nederland
    Helping digital businesses scale through acquisition strategy and execution. Performance marketing campaigns, analytics implementation, and growth for apps, games and websites.

    Services
    ◆ Full-funnel UA campaigns (Meta, Google) + Analytics setup & optimization
    ◆ Data-driven growth strategy
    ◆ Team-scale guidance & org design
    ◆ UA audits & 2nd-opinion reviews
    ◆ Startup/MVP advisory & PMF via UA

    Clients I Serve
    🎮 Mobile & instant game studios
    📲 Consumer-facing apps (iOS & Android)
    ☁️ SaaS platforms & data driven web companies
    🧪 MVPs seeking product–market fit via ads & marketing
    Marketing Strategy Digital Marketing Strategy
  • Bose
    Freelance Marketing Consultant
    E-COMMERCE
    augustus 2023 - december 2024 (1 jaar en 5 maanden)
    Purmerend, NH, Netherlands
    [Part time freelance position]
    Developed and executed marketing strategies for Bose across select EU markets. My focus included eCommerce, reseller marketing, and performance campaigns, supporting the company's strategic shifts and market evolution..

    Key Responsibilities:
    ◆ Led reseller marketing initiatives, optimizing performance through digital and traditional methods.
    ◆ Designed and implemented integrated eCommerce and channel campaigns to drive brand growth.
    ◆ Drove performance marketing, influencer partnerships, and retail media (Criteo) projects
    trade marketing Stratégie e-commerce
2 Malt opdrachten
  • Kwaliteit

  • Naleving van deadlines

  • Communicatie

A

Annelies-ARHS Technology

17-2-2025

Massimo did a very good job at Bose.
We were very happy to have him in our team.

1 externe aanbeveling
ME

Michiel Ebberink beveelt Massimo aan

Michiel EbberinkME
29-8-2024
I have worked with Massimo during several occasions. Highly recommended!
Opleidingen
  • Communication Sciences
    IULM - Milan
    2005
Diploma's