Omschrijving

Avec plus de 15 ans d’expérience internationale (Google, Criteo, scale-ups et projets culturels), j’accompagne entreprises et organisations dans le développement de partenariats stratégiques, l’optimisation de stratégies programmatiques et la croissance de revenus.

Je propose :

Définition et exécution de stratégies partenariales (adtech, médias, entertainment, SaaS).
Accompagnement en programmatique : SSP, yield management, optimisation des deals.
Business development international : Europe, US, Asie.
Conseil et mise en relation dans l’écosystème digital & culturel.

Entrepreneure dans l’âme, je combine rigueur business et créativité pour aider mes clients à atteindre leurs objectifs et accélérer leur croissance.

Talen

Frans
Tweetalig / moedertaal
Engels
Vloeiend

Voorkeuren voor werkplek

Kan op locatie werken

Paris (tot 50km)

Criteo
Head of EMEA SSP Partnerships
maart 2017 - januari 2025 (7 jaren en 10 maanden)
Paris Metropolitan Area, France
➢ Manage EMEA Commercial & Technical partnerships between Criteo DSP and EMEA key SSPs
➢ Collaborate with partners to develop innovative solutions & optimize integration to sustain revenue growth:
– Negotiate onboarding and ramp up of new RTB platforms including contract terms
– Pitch and implement new features & commercial deals with existing partners
– Work with Criteo and Partner Product teams to identify and prioritize product improvements
– Analyze and track key metrics to detect trends, opportunities and troubleshoot issues
Partenariats stratégiques Intégration produit (SSP / DSP) AdTech / Programmatique
CRITEO
RTB Strategy Manager
februari 2015 - februari 2017 (2 jaren)
Paris Metropolitan Area, France
• Worked as the main point of contact regarding RTB support for EMEA, APAC and Americas local BD Teams
• Collaborated closely with BI, Product, Central Sales and Technical Support teams
• Analyzed and monitored the performance of the Criteo buy on RTB platforms
AdTech / Programmatique Partenariats stratégiques Développement international
Adthink
Media Trader
oktober 2013 - februari 2015 (1 jaar en 4 maanden)
Lyon, France
• Responsible to manage Adverstream's publisher's inventory on the different SSP platforms (Google, Rubicon, Adtech, District M) in lign with the ROI and media campaigns from the Advertstream marketplace - Bid management, private and preferred deals set-ups.
• Develop analysis and reporting tools to follow campaigns performances and profitability, as well as to leverage programmatic buying in order to maximize publisher's cpms and revenue
• Manage trafficking and adserving daily issues