Mike M.

Driving product ownership for competitive intelligence and business intelligence platforms within a global, GxP-regulated pharmaceutical environment. Defining and prioritizing product features that turn business intelligence needs into actionable platform capabilities, ensuring data-driven decision-making and regulatory compliance across digital and commercial domains.

Translate strategic business questions into clear product goals, user stories, and data requirements.

Lead backlog refinement and roadmap planning for BI and competitive intelligence initiatives, aligning commercial, digital, and data engineering stakeholders.

Oversee platform governance, documentation, and release processes aligned with GxP, privacy, and compliance standards.

Partner with global teams to optimize platform value delivery and scalability in support of business insights and competitiveness

Product Ownership:

• • Conversational AI & Customer Success — Owned the evolution of ADA, Kave's AI powered assistant, delivering intelligent self-service and seamless escalation workflows. Coordinated integration requirements with AI teams.

• • My Account & Post-Purchase Experience — Shaped the authenticated customer journey: order tracking, purchase history, product care, and groundwork for personalization and loyalty engagement.

• • Checkout & Payments — Optimized basket-to-conversion flows and payment method strategy across European markets.

• • B2B Trade Program — Designed post-sales fidelization journeys for interior design professionals, including project support tools and dedicated account experiences.

• • Voice of the Customer — Owned CX measurement frameworks informing product priorities. Achieved +35% NPS improvement within the first month through targeted journey optimizations.

Served as an orchestration leader at the intersection of product management, digital transformation, and artificial intelligence within a complex, regulated environment. Drove the strategic integration of AI technologies and agile delivery practices for both human pharma clinical research and digital product portfolios in animal health. Focused on bringing together business and technology teams, enabling innovation and compliance, and optimizing end-to-end product lifecycles for measurable business impact.

Responsibilities:

Initiative: Digital Products Portfolio (B2B2C, Animal Health)

• • Led high-impact business analysis and product lifecycle management for Digital and Data Products Portfolios.

• • Facilitated and led the end-to-end digital products lifecycle—from discovery through delivery—including cross-functional coordination across UX, digital factories, product managers, marketing, legal, and platforms.

• • Worked closely with C-suite stakeholders to ensure compliance, governance, and risk management across digital portfolios.

• • Facilitated process mapping strategies to optimize operations and technology integrations.

• • Led cross-functional, agile teams—including UX, digital factories, product managers, marketing, legal, and tech platforms—ensuring the seamless adoption of AI-powered tools for process automation, regulatory compliance, and enhanced decision-making across both pharma and animal health product lines.

• • Implemented key performance metrics (KPIs, OKRs) to evaluate investment product performance and process efficiency.