Over Martijn
I help tech companies build their European revenue operation from scratch. Together, we will build a scalable system that allows you to accelerate GTM expansion across all of EMEA.
- Broad experience in fintech as both an operator as a board director.
- Experienced P&L responsibility at (hyper) growth tech companies.
- 2x scaling experience: 0 -> 30+ GTM folks, 0 -> $20M in EU ARR.
- AI augmentation built in from the start. The saleshuman to stay in control and sell, agents, workflows and loops to support and boost productivity.
Nederlands
Tweetalig / moedertaal
Engels
Vloeiend
Duits
Basiskennis
Kan op locatie werken
Amsterdam (tot 50km)
Werkervaring
- TipaltiVP EMEASOFTWAREPRODUCTIEjuni 2025 - Vandaag (1 jaar)Amsterdam, Nederland• - Overall responsible for Tipalti's $30M ARR EMEA business• - Directly leading 5 sales teams, 2 Alliances teams (total 50 reports) and dotted responsibilities to SDR, AM and SE and Mktg teams (total GTM org of 90 fte)• - Back-to-back overachievement on regional bookings objectives in FY25 Q3 and Q4, 70% of reps on target in Q4
- Tipalti(Sr.) Director of Sales EUjuni 2022 - juni 2025 (3 jaren)• - Built Tipalti's EU Go-to-Market organisation from scratch. Opened and grew the Amsterdam office from 0 to 35 fte• - Grew EU GTM org from 0 to ~45 fte spanning Amsterdam, London, Berlin, Tbilisi offices• - Grew Book of business for EU region from 0 to $14M in ARR, overachieving regional new business sales goals 10 out of 12 quarters• - Crafted -and executed on- regional ICP strategy and sales methodology
- LeanplumVP EMEAfebruari 2020 - juni 2022 (2 jaren en 4 maanden)• - Leading the 18 fte EMEA GTM team, consisting of AEs, SDRs, SEs, Marketing• - Overachieved on new business quota 4 quarters in a row• - Expanded EMEA book of business from $4.7Mio to $8.4Mio in ARR (FY19 vs FY21)• - Increased gross margin 63% -> 74%, Increased gross retention 74% -> 85%• - Supporting exit preparation and process - acquired by Clevertap in June 2022
Aanbevelingen
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Opleidingen
- MSc Business Adminstration (MBA)Vrije Universiteit Amsterdam2009
- BA - specialization Supply Chain ManagementVrije Universiteit Amsterdam2009Specialization Supply Chain management