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Juliet MacdowellJM

Juliet Macdowell

Nonprofit Adviser

Op aanvraag
Utrecht, NL
8-15 jaar

Gemiddelde responstijd: 1 uur

Over Juliet

I have extensive experience delivering strong results in grant writing, communications, and marketing. Separately, through my work with Mission AI, I design and implement practical AI-enabled tools and workflows that support organizational growth and efficiency. I help define clear growth goals and either deliver them directly or develop a concrete strategy to achieve them. My core strengths include cross-cultural communication, strategic thinking, and marketing, including digital, applied across both tracks of my work.
  • Engels

    Tweetalig / moedertaal

  • Frans

    Vloeiend

  • Spaans

    Beperkte professionele capaciteit

Kan op locatie werken
Utrecht (tot 50km)

Werkervaring

  • Communicologists Today
    Founder & Expert Communicator
    december 2017 - Vandaag (8 jaren en 6 maanden)
    Randstad, Netherlands
    Founder and head of a consultancy company helping the non-profit sector (INGOs, CBOs, Universities, & Hospitals) to:
    - Increase their funding base
    - Increase their visibility towards their target audience
    - Deliver effective e-learning programs for their stakeholders
  • SCOPEinsight
    Marketing & Development Director
    november 2018 - juni 2022 (3 jaren en 7 maanden)
    Utrecht, Netherlands
    Marketing
    • Developed strategies which produced a 27% increase in overall leads using a strategic approach and marketing mix balance.
    • Implemented a regimented SEO plan leading to a 56% Moz score increase and ultimately increasing organic website conversions by 42%.
    • Created a new website and mobile user experience that drove a 29% conversion rate increase and a 21% bounce rate improvement.
    • Organized and formulated all digital, traditional, social media, email nurturing and communication marketing plans.
    • Wrote white papers, abstract submissions, and organized highly attended webinars to position SCOPEinsight as a leader in its field.
    • Produced a 27% increase in overall leads using a strategic approach and marketing mix balance.
    • Implemented a regimented SEO plan leading to a 56% Moz score increase and ultimately increasing organic website conversions by 42%.
    • Created a new website and mobile user experience that drove a 29% conversion rate increase and a 21% bounce rate improvement.
    • Organized and formulated all digital, traditional, social media, email nurturing and communication marketing plans.
    • Wrote white papers, abstract submissions, and organized highly attended webinars to position SCOPEinsight as a leader in its field.
    • Supported Product development by organizing SCOPEinsight events, explanatory webinars and trial sessions
    • Prepared product launches and collect feedback on the tools and methodology, as well as the strategic considerations (quotes, referrals).
    • Developed brochures, presentations, and other material to support the Sales Team Business Development
    • Developed strategic relationships to support donor led initiatives
    • Wrote proposals
    • Developed shelf language for proposal submission
    • Create and implemented bidding procedures
    • Supported colleagues in proposal development
  • BoP Innovation Center
    Business Development and Communications Director
    juli 2017 - oktober 2018 (1 jaar en 3 maanden)
    Utrecht, Netherlands

    • Responsible for developing organizational goals, targets and fundraising plans
    • Oversaw and steered the development and implementation of the Company's Communications plan
    • Served as a central resource for analyzing, synthesizing and sharing advance information on new business development.
    • Developed and maintains strategic relationships with potential partners.
    • Provided guidance, support and training to regional offices for BD.
    • Lead writer on communications, proposals
    • Strategically positioned organization to double revenue

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Opleidingen

  • Master of Arts
    Columbia University - School of International and Public Affairs
    Master of Arts, Economic Development
  • Arabic Language and Literature
    Mohammed V University in Rabat
    Arabic Language and Literature

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