Over Veronika
Oekraïens
Tweetalig / moedertaal
Engels
Vloeiend
Russisch
Tweetalig / moedertaal
Werkervaring
- YogaEasySocial media ExpertGEZONDHEID & WELLNESSdecember 2023 - Vandaag (2 jaren en 6 maanden)Amsterdam, Nederland2,5 years curating the full social media presence at an online yoga platform, YogaEasy. With the biggest focus on Instagram, I managed strategy, execution, content, and paid all independently, without agency support.
- Doubled Instagram reach and engagement in 2025 with a 100% growth across both metrics, driven by a consistent content strategy built and executed solo.
- Delivered a 350% follower growth spike in March 2026 through a targeted Meta paid strategy. Proof that the right campaign at the right moment moves the needle fast.
- End-to-end content creator: I write, film/coordinate filming, design and produce everything myself. Reels, carousels, stories and statics all built around what actually performs for wellness audiences on Instagram.
- Equally strong in organic and paid. I manage both in tandem, keeping the brand voice consistent while optimising ad performance and community engagement.
- Plai BuroSocial Media ManagerSOCIALE NETWERKENjanuari 2022 - november 2022 (10 maanden)Kyiv, Oekraïne
- Increased the tagging of the account on Instagram by 50% by involving the audience to leave reviews about services
- Created a communication plan with the client, which reduced the number of edits for the creative team by 70%
- Worked closely with the client to know updates on her business (new services, discounts, launch of a course) and generated new ideas for the Instagram account based on this
- Created rubrics for an Instagram account which halved the number of calls to the client and made content creation easier
- Agreed with the client to entrust us with communication with contractors to create printed materials, which allowed us to earn more as an agency (because we spent more hours of work)
- Saatchi & SaatchiSocial Media ManagerSOCIALE NETWERKENjanuari 2021 - januari 2022 (1 jaar)Kyiv, Oekraïne
- Responded to messages and comments on Facebook on the day they were received, which increased customer loyalty and engagement by 20%
- Moderated user content to ensure all engagement with the brand was appropriate and amplified the company mission and message
- Curated the content calendars of 6 Facebook accounts and monitored their implementation without missing a single deadline
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Opleidingen
- BATaras Shevchenko University of Kyiv2023Advertising & PR
- Exchange ProgramHogeschool Rotterdam2022Communication, Media & Information Technology