Joyce Kooren

Project Lead & Sr. PM for Heineken Global. Award winning project: TheDropStore (ProBono) Leading (global) digital campaigns from briefing to content delivery. Streamline and optimize workflows between the different project departments. Creating and overseeing project budgets, road maps, team schedules and evaluations. Coordinate team's daily tasks. Managing and supporting Jr. PM's and interns. Build and maintain relationships with clients, key stakeholders and external partners. Prepare and organise internal/external meetings, reviews and presentations. Experienced with Influencer collaborations for the campaigns Clients: Heineken Global, United Nations

WORK EXPERIENCE

Managing and overseeing creative projects , responsible for all content deliverables, such as TV-commercials, visual identities, radio-commercials, (digi tal) activations, social media-/ brand campaigns, DOOH, print. Award winning project: The Lay's Puffer Jacket Lead (international) projects throughout all phases. Assigned and briefed internal (and external) teams on required tasks. Created quotes, budget overviews and detailed roadmaps for all projects. Build and maintained relationships with clients, key stakeholders , freelancers and specialists. Account management, keeping track of all project financial matters. Spot up-sell opportunities. Clients: ANWB, Danone, Lay's, Pepsico, Playstation, Quaker, Shimano, Subway, Zonnatura

Simultaneously coordinated various data driven digital projects , while being responsible for all content deliverables, such as photo/video shoot productions, 360 VR video, social media campaigns, livestream event production, AR development and event marketing. Developed a structured workflow to streamline company operations. Oversaw the production team, including, producers, copywriters, creatives, designers and video editors. Assigned and briefed internal (and external) team members on daily tasks. Created quotes, budget overviews and detailed roadmaps for all incoming projects. Recruited and trained new team members when resources are required. Build and maintained relationships with clients, key stakeholders , freelancers and specialists. Always on the look out for workflow optimisations. Account management, keeping track of all project financial matters. Spot up-sell opportunities. Conduct and review campaign evaluations. Clients: ACM, Chivas Regal, KPN, Erasmus MC, Erasmus University, Don't Let Daddy Know, ExxonMobil, PostNL, Simyo, Nutreco, XS4ALL

WORK EXPERIENCE