Jasmijn Van Veggel

I help organisations cut through the noise and get clear on what they stand for, and how to act on it. As a brand and marketing strategist with 7+ years of experience, I translate research, psychology and strategic thinking into sharp positioning, compelling value propositions and concrete direction.

My background in Social Psychology and Marketing (MSc) gives me a distinctive edge: I understand not just what a brand should say, but how people perceive, decide and behave. That makes the strategies I develop both analytically grounded and human in practice.

I typically work on projects such as:

I have worked across a range of sectors and understand that brand clarity drives commercial results regardless of industry. I work best with organisations that are ready to make real choices about where they stand and where they're going.

Open to project-based assignments. Let's talk!