Omschrijving

Enthusiastic creative strategist with expertise in client & brand strategy, storytelling, and concept development. Specializes in translating complex brand ambitions and market challenges into clear, insight-driven strategies that drive audience engagement and business growth. Combines analytical thinking with intuition, creativity and commercial focus to deliver compelling narratives and measurable results.

Branche-expertise

Talen

Nederlands
Tweetalig / moedertaal
Engels
Vloeiend

Voorkeuren voor werkplek

Kan op locatie werken

Amsterdam (tot 50km)

FOUNDERS OF LOYALTY
CLIENT MARKETEER
januari 2023 - maart 2026 (3 jaren en 2 maanden)
• • Leading the development of insight-driven loyalty strategies for global grocery retailers (e.g. Albert Heijn, REWE Germany, Loblaws Canada), presenting recommendations at C-suite level.
• • Transforming complex data, consumer insights, and brand ambitions into clear, actionable strategies and narratives with commercial impact.
• • Driving the expansion and remarketing of the lifestyle brand portfolio (e.g. Bosch, Zwilling, Philips, Tupperware), positioning loyalty as a high-value growth channel.
• • Collaborating closely with internal, international teams and external partners to bring ideas to life and deliver measurable results.
Storytelling Brand Strategy Creative Problem Solving Client Relationship Management Project Management
FOUNDERS OF LOYALTY
STORY & CONCEPT DEVELOPER
januari 2022 - december 2022 (11 maanden)
• • Developed and executed creative concepts and product assets for loyalty campaigns from idea to delivery.
• • Led creative execution, guiding designers and product teams to bring concepts to life.
VALTECH
PROJECT MANAGER MARKETING SERVICES
april 2021 - oktober 2021 (6 maanden)
• • Managed high-paced digital marketing projects, content creation, and campaign launches for multinational clients (Philips, DAF, ASML).
• • Oversaw budgets, timelines, risk management, and escalation processes across international teams.
• • Coordinated cross-border teams in The Netherlands & Sweden, ensuring timely delivery of campaigns and assets.