Souhaib Aharmouch

Rapidly stabilized a live application by identifying and resolving critical bugs in both Angular 11 and ASP.NET API, significantly enhancing system stability and performance. Engineered real-time functionality using Webhooks and SignalR to deliver an improved and more interactive user experience. Integrated the Instagram Graph API to expand social media messaging capabilities. Accelerated feature deployment and product evolution by seamlessly integrating new functionalities into the CI/CD pipeline.

Led the architectural design and delivery of a multichannel messaging platform, centralizing 100% of customer conversations from WhatsApp, Instagram, and Messenger. Spearheaded the development of an integrated CRM and a conversational assistant powered by the OpenAI API, automating lead qualification and reducing average response times by 50%. Directed the integration of the ElevenLabs API to successfully deploy AI-powered voice agents. Engineered a real-time messaging solution using SignalR to ensure instant cross-platform data synchronization. Guided the creation of dynamic marketing templates via WhatsApp Business, Instagram, and Messenger APIs to enable automated campaign execution.

Played a key role in the full-lifecycle development of 'SplitSecond', a proprietary CMS/Framework, contributing to high-level architectural decisions, advanced coding, testing, and deployment. Architected and implemented robust SQL database schemas and complex data synchronization mechanisms. Led the end-to-end development of a MAUI Blazor hybrid application for Zebra Android devices, streamlining warehouse operations. Implemented barcode scanning for real-time item shipping and efficient inventory management. Contributed to all phases of a large-scale e-commerce platform, from conceptualization to deployment and maintenance. Leveraged Umbraco CMS, .NET, and Azure services to ensure high performance, reliability, and efficient database management.