Violeta Delgado

Build SEO roadmaps for the year, divided by H1 H2 Conducted comprehensive SEO training sessions for web platform managers and brand managers to enhance their understanding and implementation of SEO best practices. Collaborated with product owners and developers to implement advanced back-end SEO improvements at a global scale, optimizing technical performance and search visibility. Designed and executed country-specific strategies to drive organic traffic through funnel-based landing pages, effectively targeting all stages of the user journey from TOFU (Top of Funnel) to BOFU (Bottom of Funnel). Monitored SEO performance metrics proactively developing and executing mitigation plans to safeguard rankings and ensure continued growth.

Provided strategic SEO support for .es and .pt domains, ensuring alignment with the brand's visibility goals and market-specific needs. Developed and updated content for preferred tools of the brand, focusing on relevance and value to the target audience. Implemented robust interlinking strategies to enhance site architecture and improve organic search rankings. Created and optimized new landing pages while improving the performance of existing ones to target high-priority keywords and user intent effectively. Optimized page structures and filters to enhance crawlability, indexing, and user navigation for improved search visibility. Key Achievements: Successfully positioned several competitive generic keywords, outperforming industry competitors. Achieved a 200% increase in traffic for targeted categories through strategic SEO initiatives and content optimization

Led a dynamic SEO team in developing and implementing white-label SEO strategies tailored to diverse businesses with an online presence across multiple industries. Oversaw the strategic direction of keyword research and competitive analysis, ensuring the team identified high-impact opportunities for organic growth. Directed on-page and technical SEO optimizations, including site structure improvements, metadata optimization, and resolving crawl errors. Collaborated with cross-functional teams to deliver seamless execution of SEO strategies, aligning with client goals and industry best practices. Delivered comprehensive reporting and insights to clients, showcasing the impact of SEO efforts on traffic, visibility, and ROI. Key Achievements: Designed and implemented scalable SEO frameworks and developed detailed Standard Operating Procedures (SOPs) to ensure consistent execution of strategies across clients. Enhanced team efficiency and client outcomes by standardizing workflows, enabling the team to handle increased project volume effectively. Achieved measurable increases in organic traffic and search rankings for clients, with several businesses outperforming competitors in their niches. .