- Self-employedIndependent Strategy ConsultantCONSULTANCY & AUDITINGnovember 2023 - Vandaag (1 jaar en 1 maand)Amsterdam, NH, Netherlands• Developed and executed Go-to-Market strategy for Jansen & Bilgin (headhunting firm specializing in C-level recruitment for Fortune 500 firms), increasing revenues by 2x and bringing in 3 new clients within 1 year• Designed 5-year growth plan for CEO of European B2B services company (>€200k annual revenue), addressing positioning, marketing, and organizational development to grow revenues by 2x• Developed business plan and product strategy with CEO of real estate startup, using insights from 20+ customer interviews to validate product-market fit, which led to its acceleration at Google Campus Brazil
- PVHStrategy & Business DevelopmentGROOTHANDELjuni 2020 - oktober 2023 (3 jaren en 5 maanden)Amsterdam, NH, NetherlandsHolding that owns retail brands Tommy Hilfiger and Calvin Klein (€ 10 B net revenues)• Developed 5-year strategic plan in the areas of positioning, product, marketing and distribution, working alongside C-level, to grow business unit’s revenues from € 500 M to € 1 B• Unlocked new revenue stream in sustainability by developing and launching second-hand sales venture, set to represent 10-15% of revenues in 5 years, and by leading team of 2• Secured industry-wide alliance with 12 brands to purchase renewable energy and achieve 100% green target until 2030, by leading cross-functional team of 5 people, analysing options and negotiating with partners• Reduced IT costs by 10% by leading cross-functional team of 10+ people to map pipeline, reprioritize projects and implement more effective governance structure• Redesigned Data & Analytics function by benchmarking industry best practices, leading to implementation of new organisational chart projected to scale to 100 FTEs in 2 years
- Prudential Corporation AsiaMBA Summer (2 months)BANKEN & VERZEKERINGENjuli 2019 - september 2019 (2 maanden)SingaporeUK insurance group (£ 25 B net revenues)• Unlocked new market in Asia worth US$ 200 M by designing value proposition (market analysis, operating strategy and financial model)
- MBAINSEAD2019• Vice-President of Finance at INSEAD Entrepreneurship Club
- Master's of Science in ManagementKedge Business School2013Business school in Marseille, France Double degree program with Universidade de Sao Paulo
- Bachelor's in Business AdministrationUniversidade de Sao Paulo2013• Vice-President of External Relations at AIESEC, managing 4 people (Jul-Dec 2010; member since 2009)