Dennis Hooftman

Work with agencies and clients to bring creative projects to life. Delivering vast array of digital media projects, overseeing all aspects of project lifecycle from concept through execution. Bringing together multiple resources to achieve high quality outcomes. Working with virtual, hybrid or live environments. Translate business goals into creative and/or marketing communication deliverables. Projects include:

• Associate Creative Director DutchChannels Associate Creative Director for DutchChannels. To further develop the streaming platforms WithLove & NFN. Responsible for the creative team. Responsible for promotion, design, UX design. Responsible for the creation of (performance) marketing, social media, radio, TV and print marketing and brand activations

• Rebranding Campaign Consultant Developed creative design of SBS6 overall rebrand and coordinated creative assets; on air items, marketing collateral, communication, programming and scheduling items.

• Director and Creative Direction DFFRNT Media Developed concept and directed in-app format "Danie's Mix&Match" and "Leco Looks", designed look and feel of programme, co-created content, and developed commercial opportunities.

• Creative Studio Manager Philips Responsible for studio management & productions. Managing operations, planning & technical preparation. Content development. Work with internal and external clients to create communication & storytelling objectives. Financial responsibility, setup productivity dashboard. Directing broadcasts, webcasts, webinars, BtB events.

• Creative consultant for VPRO public broadcaster Enhanced productivity of VPRO's in-house creative and marketing teams; developing workflow and operations grid based on analysis of current processes in digital, creative and marketing departments.

• Creative AV professional ASML Setting up workflow, coordination of technological improvements and studio expansion. Advise in content creation and visual storytelling

Served as Creative Director for FIC channel portfolio Benelux including FOX NL, FOX BE, FOX Sports, Foxlife, 24Kitchen, National Geographic Channel NL, National Geographic Channel BE, NatGeo Wild. Responsible for the digital & lineair creative strategy & execution for the Fox Networks Group portfolio in the Benelux. Responsible for all marketing activities including on air, digital, social, online, outdoor, and brand activations. Led team of 18 direct reports and managed both operational project and corporate budgets.

Creative Director Film1 & Sport1. Filled diverse roles when directing production of all Film 1 & Sport 1 brand projects and brand related content, including creative direction of multi-platform branded presence. Oversaw execution on location and in headquarters for both promotional and marketing sides. Wrote and directed content distributed across all available platforms both linair and digital. Edited short form on air content and web content. Contributed to management team with seven direct reports. Member of channel management , 8 direct reports, budget responsible. Creative director of Film1 Oscars marketing&promotion campaign & program content development for Film1 (79th-83rd Academy Awards) live events.