Vaardigheden (24)
Sector-expertise
Christophe in het kort
Freelance executive/change & interim manager, with > 20 years of marketing, communications, biz dev & project management experience @ blue chip companies (national - international, advertiser - agency).
C-level experience with hands-on attitude.
Start-up experience, go-to-market, brand management, strong strategic, coaching & organisational skills.
Experience in: consumer durables, banking, insurances, FMCG, NGO’s, automotive, retail, e-commerce, ..
Projects in which I like to be involved: team coaching, product, brand & project management, content management, defining/implementing marketing/communication strategies from A to Z.
Personal interests: family, healthy food, fitness, cycling, golf, mindfulness, Ibiza addict since 25 years, electronic & house music, design, B&W photography
Recent assignments (2016-2024):
-November 2024 - present: ai project marketing manager @ Carlsberg Importers/Haelterman.
-May - September 2024: ai marketing manager @ Newpharma (e-commerce).
-July 2023 - April 2024: go-to-market consultant/project lead @BNP Paribas Fortis Belgium.
- January - June 2023: ai marketing director @ Gimber. Coaching a team of 8. Member of the management team.
- April - December 2022: Ai head of external communications, branding & digital content @ P&V Insurances. Coaching a team of 13.
- March 2021 - march 2022: Consultant/head of marketing & communications (part-time) @ finance&invest.brussels.
- September 2021 - December2021: Marketing & communications consultant @ Fnac Vanden Borre Belgium.
- April 2020-January 2021: ai Head of Marketing & Communications @ ARAG insurances Belgium (via THOM), Brussels.
- Jan 2019 - March 2020: Strategie agency Liège, Brussels & Paris: Freelance Business Development Director.
- Feb - Dec 2018: ai Head Of Marketing & Communications @Vivaldis Interim Belgium.
- Apr 2017-Jan 2018: ai Client Service Director @Leo Burnett.
- 10 months consultant/project leader @Puratos.
- 5 months ai project director @AIR Brussels
Werkervaring
- BNP PARIBAS FORTISAd interim go-to-market consultant & project leadjuli 2023 - april 2024 (9 maanden)Brussels, BelgiumLaunching & coordinating the "youth & financial education" project. A strategic priority project where BNP is re-activating it's "young adults" customers, as part of a 7-year plan. Strategy, planning, briefing & campaign management in preparation of the 2024 launch.
- NewpharmaAd interim outbound marketing managermei 2024 - oktober 2024 (5 maanden)Liège, BelgiumNewpharma is the leading e-commerce pharmacy in Belgium (part of the Colruyt group). Coaching a team of 5 outbound/CRM campaign officers & strategists. Member of the marketing management team. Planning & coordinating all digital outbound marketing campaigns. Coaching a team in reconstruction, after several months of organizational instability. Initiating & coordinating new processes.
- GIMBER N.V.Ad interim marketing directorjanuari 2023 - juni 2023 (5 maanden)Tubize, BW, BelgiumGimber is a Belgian scale-up that commercializes non-alcoholic gimber drinks. Launching & coordinating the2023 marketing plan. Coaching & leading a team of 9 HC's, campaign, project management& budget control. Staffing the team to full speed in 4 months, preparing the launch of a new ready-to-drink product. Reporting to the CEO. Member of the management team.Christophe Reiter
2 externe aanbevelingen
DR
DM
Denis Reinier en 1 ander persoon bevelen Christophe aan
28-12-2022
Experienced external communications manager with a strong eye on simplicity in the processes and the message
18-2-2022
Christophe is a very experienced strategic marketeer. Very determined and strong in brand positioning of a company. His work method is caracterized by "focus". Nice to have him in your team.
Opleidingen
- Certification cycle in digital strategyCREA Genève in Brussels (member of INSEEC group)20196 months certificate in digital strategy
- Bachelor of science in communications, advertising & corporate communicationsEuropean Communication School Brussels (ECS)1994
- Bachelor in business & marketing managementKdG “Karel de Grote” Hogeschool Antwerpen (at that time Sint-Eligius)1991
Diploma's
- Coaching certificate (18 months programme; certified EMCC coaching federation)CT Coach & Team Belgium (school founded by Vincent Lenhardt)2022